Ten Strategies For Mid-Size Service Firms To Acquire New Ideal Clients On LinkedIn
HOW TO MAKE LINKEDIN YOUR TOP SOURCE FOR YOUR BEST NEW CLIENTS
Most leaders of mid-size service firms know that LinkedIn can and should be a resource for acquiring great new clients. But what they don’t know is how to make it work. When they login to LinkedIn, it can be overwhelming. Where do you even start? What should you do or not do? How can you know what specific activities will help you acquire clients and not just waste time? What actually works to create meaningful interactions with prospective clients? Should you even bother?
These are exactly the kind of questions that plagued Randy Shattuck, founder of The Shattuck Group, when he began to explore how to make LinkedIn a new-client acquisition resource. Randy shares his journey with you and gives you insights that will help you cut past trial and error learning and just do those things that work. This 70-page ebook goes into details on these ten strategies:
Strategy 1: Build your Ideal Client Profile
Strategy 2: Define your promise
Strategy 3: Build a great content marketing program, defined by insights
Strategy 4: Update your LinkedIn personal profile
Strategy 5: Join the right groups
Strategy 6: Use LinkedIn Sales Navigator to build targeted lists
Strategy 7: Build a robust first-tier network
Strategy 8: View LinkedIn as a platform, not a network
Strategy 9: Practice respect
Strategy 10: Deploy the consultative sale, not the pitch
If you’ve been struggling to figure out exactly what you should be doing on LinkedIn and why you should bother, this ebook will give you clarity, direction and a set of simple steps you can begin to take right away.
Simply fill out the form on this page to download the free Ebook now.